Privacy Policy

 

Effective Date: January 8, 2025

 

bMod Communications (“bMod,” “we,” “us,” or “our”) is committed to protecting the privacy and confidentiality of your personal information. This Privacy Policy (the “Policy”) describes how we collect, use, disclose, and safeguard information obtained through your interaction with our website (the “Website”) in compliance with applicable privacy laws, including the Act Respecting the Protection of Personal Information in the Private Sector (Quebec) and the Personal Information Protection and Electronic Documents Act (Canada) (collectively, the “Privacy Laws”).   

 

“Personal Information” means any information about an identifiable individual, as defined in the Privacy Laws.

“Website” refers to the website operated by bMod Communications, accessible at www.bmodgroup.com.

“User” refers to any individual who accesses or uses the Website.

 

We collect information through various means, including:

 

Technical Information: This may include your Internet Protocol (IP) address, browser type and version, operating system, device type, referring website address, pages visited on our Website, date and time of your visit, and other similar information. This information is collected through server logs and cookie technology.

Usage Data: This encompasses information about your interaction with the Website, such as pages viewed, links clicked, time spent on pages, and features used. This data is collected through Google Analytics (as described below) and may be combined with Technical Information to analyze trends and improve user experience.

 

We use Google Analytics, a web analytics service provided by Google LLC (“Google”), to collect and analyze information about how Users interact with the Website.  Google Analytics employs cookies and similar technologies to track User activity, and this information may be transmitted to and stored by Google on servers located in the United States.  The information collected through Google Analytics may include, but is not limited to:   

 

• Device Information: Device type, operating system, browser information, screen resolution, and preferred language.
• User Interactions: Page views, clicks, time on page, scroll depth, interactions with website elements (e.g., forms, videos), and other engagement metrics.
• Network Information: IP address, internet service provider (ISP), and geographic location (derived from IP address).
• Referring Source: Information about the website or source that referred you to our Website.

 

We use cookies and similar technologies for various purposes, including:

• Essential Cookies: These cookies are necessary for the Website to function properly and enable you to navigate the site and use its features. They are typically set in response to your actions, such as setting your privacy preferences or filling in forms.   
• Performance and Analytics Cookies: These cookies collect information about how you use the Website, such as which pages you visit most often and if you receive error messages. This information helps us improve the Website’s performance and user experience.   
• Functionality Cookies: These cookies allow the Website to remember choices you make (such as your preferred language) and provide enhanced, more personalized features.   

You can manage your cookie preferences and disable non-essential cookies through your web browser settings or through the cookie banner that appears when you first visit our Website.  Please note that disabling cookies may impact the functionality of the Website and limit your access to certain features.

 

We may use the information collected for the following purposes:

 

• Website Operations: To operate, maintain, and improve the Website’s functionality, content, and user experience. This includes using data to diagnose technical issues, optimize website performance, and personalize content.
• Analytics and Research: To analyze Website traffic and usage patterns, monitor performance, conduct research, and identify trends to enhance our services and tailor content to user interests.
• Communication: To respond to inquiries, provide information related to our services, and communicate with you about updates, promotions, and other relevant information.
• Legal Compliance: To comply with applicable laws, regulations, and legal processes, including responding to subpoenas, court orders, or other lawful requests for information.
• Security and Fraud Prevention: To protect the Website and our Users from unauthorized access, use, or disclosure of information, and to prevent fraudulent activities.

 

We may disclose your information in the following circumstances:

 

• Service Providers: We may share information with third-party service providers who assist us with various functions, such as website hosting, data analytics, email marketing, payment processing, and customer support. These service providers are contractually obligated to protect the confidentiality and security of your information and are prohibited from using it for any other purpose.   
• Legal Requirements: We may disclose information if required to do so by law, regulation, or legal process, or to respond to a subpoena, court order, or other lawful request from government or law enforcement authorities.
• Protection of Rights: We may disclose information to protect our rights, property, or safety, or the rights, property, or safety of others, including investigating and preventing fraud or security threats.   
• Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred to the acquiring entity as part of the transaction.   

 

We will retain your information for as long as necessary to fulfill the purposes outlined in this Policy, unless a longer retention period is required or permitted by law.  We will also retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.   

 

We implement reasonable security measures to protect your information from unauthorized access, use, alteration, or disclosure.  These measures may include:

 

• Data Encryption: Encrypting sensitive information transmitted over the internet using Secure Sockets Layer (SSL) technology.
• Access Controls: Limiting access to your information to authorized personnel who have a legitimate need to know.
• Physical Security: Maintaining physical security measures to protect our servers and data centers from unauthorized access.
• Regular Security Assessments: Conducting regular security assessments and vulnerability scans to identify and mitigate potential risks.

 

You have the following rights with respect to your information:

 

• Right of Access: You have the right to access the personal information we hold about you.
• Right of Rectification: You have the right to request that we correct any inaccurate or incomplete personal information we hold about you.   
• Right of Erasure: In certain circumstances, you have the right to request that we delete your personal information.   
• Right to Restriction of Processing: In certain circumstances, you have the right to request that we restrict the processing of your personal information.   
• Right to Data Portability: In certain circumstances, you have the right to receive your personal information in a structured, commonly used, and machine-readable format and to transmit that information to another controller.   
• Right to Object: You have the right to object to the processing of your personal information in certain circumstances, including for direct marketing purposes.   
• Right to Withdraw Consent: Where we rely on your consent as the legal basis for processing your information, you have the right to withdraw that consent at any time.   
• Right to File a Complaint: You have the right to file a complaint with the Commission d’accès à l’information du Québec (CAI) or another relevant data protection authority if you believe that we have not complied with applicable privacy laws.

To exercise any of these rights, please contact us using the contact information provided below.

 

 

We reserve the right to modify this Policy at any time. Any changes will be posted on the Website with the updated effective date. Your continued use of the Website following the posting of changes constitutes your acceptance of the revised Policy.   

 

This Policy shall be governed by and construed in accordance with the laws of the Province of Quebec and the laws of Canada applicable therein.   

 

If you have any questions or concerns about this Policy, please contact us at: